Mobile Marketing

.mobi… What the?

Everyone has at least one mobile phone, and a phone not being just a phone anymore doubles basically as a personal computer. You can do your banking, check your email, update your Facebook, buy stuff on eBay, check the weather, see what’s happening in the news.... and make a few phone calls too if you like! Read the rest of this entry »

How much do you pay for domain name registration?

It really annoys me when I speak to business owners and they tell me that they paid HUNDREDS of dollars for their domain names – there is no need to pay this much!

Business owners are experts in their own fields, and any naivety when it comes to all things online, should not be exploited. So please, let me give you a crash course on where a domain name fits into the scheme of things…

A typical website contains the following elements:

  • Domain name
  • Website hosting
  • All the files that make up the website

Website hosting houses all the files that make up the website, and the domain name is what people type into the address bar to find your site.

Domain name registration gives you the rights to a domain name for the given registration period – “.com.au” domains are registered for two years at a time, and anything up $40 for this time period is an acceptable amount to pay. If you shop around, you can even get your domain name registration included with your hosting. If for instance you get a website built with Get-online-now.biz, the first two years (for .com.au domains) is included in the set-up prices, as is the the first 12 months hosting. Domain name registration fees apply only after the first two years, as per the price schedule below.

Below is a list of prices you will pay with Get-online-now.biz:

Australia Domain Names Domain Country Period $AUD .com.au Australia 2 Years $29.00 .net.au Australia 2 Years $29.00 .org.au Australia 2 Years $21.90 .asn.au Australia 2 Years $29.00 .id.au Australia 2 Years $29.00 Global Domain Names Domain Country Period $AUD .com Global 1 Year $13.00 .net Global 1 Year $10.00 .asia Asia 1 Year $24.00 .info Global 1 Year $16.00 .org Global 1 Year $16.00 .tel Global 1 Year $24.00 .biz Global 1 Year $18.00 .tv Global Tv 1 Year $60.95 .cc Cocos Is. 1 Year $50.50 New Zealand Domain Names Domain Country Period $AUD .co.nz New Zealand 1 Year $26.00 .net.nz New Zealand 1 Year $26.00 .org.nz New Zealand 1 Year $26.00 .ac.nz New Zealand 1 Year $26.00 .gen.nz New Zealand 1 Year $26.00 .geek.nz New Zealand 1 Year $26.00 .maori.nz New Zealand 1 Year $26.00 .school.nz New Zealand 1 Year $26.00 UK Domain Names Domain Country Period $AUD .co.uk England 2 Years $27.00 .me.uk England 2 Years $28.00 .org.uk England 2 Years $28.00

Have you have already registered your domain name with a more expensive provider? It’s not too late to save your money! You can transfer your domain to another provider (won’t cost you a cent), this of course means that when your domain comes up for renewal you will pay the lesser amount for it!

How do you transfer your domain names?

Transferring your domain names is really quite simple. The information you need to do this is your domain name and the domain password.

  1. Log into one of your current domain registration accounts
  2. Select “Manage Domains”
  3. Click on the domain name in the list
  4. Select “Domain Password”
  5. Go to Transfer Domains and use this information to transfer your domains into a new Get-online-now.biz hosting account

These instructions will work for most domain name providers.

One more thing I want to bring to your attention – make sure any domains registered for your business are registered in the name of your business (or you), NOT in the name of your web developer or web hosting company. You can check this information when you are logged in to any domain management account (as per transfer instructions).

You can use multiple domain names to point to your website. You can register variations of your primary domain name to avoid other businesses moving in on your business and reputation. You can also register a domain name that consists of your main keywords, eg www.mechanic-victoria-park.com.au

For more hints on chosing a domain name check out this link

Do you remember what life was like before mobile phones?

1. You couldn’t just ring/text whoever you’re meeting and ask them how far away they are, you just had to wait and hope you were in the right spot and had remembered the right time? 2. You actually picked up the phone and spoke to your friends, rather than having a conversation via SMS – or better still, you have a conversation in person! 3. There were no ads at the beginning of movies reminding you to turn off your phone, or better still the phone belonging to the person who forgot didn’t go off in the middle of the film! 4. People didn’t feel the need to interrupt a perfectly good constructive in person conversations by tending to a small ringing device in their pocket/bag 5. You took for granted the peace and quiet of leaving your home/office and not being at the mercy of a phone 6. Words were spelt correctly and in their entirety! 7. It was common courtesy to break up with someone, fire someone, or quit your job – in the very least via a phone call rather than via SMS 8. Most computers weren’t even hooked up to the internet! 9. Having a conversation on a cordless phone meant staying within a certain radius of the base 10. Kids rode BMX’s!

It is fair to say that mobile phones have changed our lives in a BIG way! Mobile phones are fast becoming the personal computing device of choice amongst all sectors of the community.

I had quite a difficult time coming up with the above list, trying to remember what our lives were really like before the era of the mobile phone. Fast-forwarding from that point however, the days when the primary use for mobile phones was for just making calls are rapidly disappearing into the distance behind us also!

The not-so-humble mobile phone is now your gateway to the rest of world, apart from the obvious communication purposes of your phone – you can do your banking, browse the internet, buy products and applications, Facebook, tweet, get directions, share pictures and videos, the list goes on and on…

With our reliance on using mobile phone technology – how do we need to integrate this into how we promote ourselves to our customers?

The real question I want to leave you with is this one…

What do people see when they try to access your website from their mobile phone?

Do you need to discuss you mobile web needs? Contact Get-online-now.biz today to discuss.

Oh, and I would love to hear any inclusions you might have for my above list!

Where to start?

Do you want to get your business online but don’t know where to start?

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